Rhetorical Appeals
Please read the following article on the rhetorical appeals ethos, pathos, logos, and kairos Download ethos, pathos, logos, and kairos. As you read, take notes on the examples used to illustrate the appeals.
Some key takeaways:
- Ethos: credibility, trust
- Pathos: emotional appeal
- Logos: reason, logic
- Kairos: timing
- How do authors use the four appeals to persuade their intended audiences?
Next, read this page about evaluating ethos, pathos, and logos Links to an external site. through rhetorical analysis. Adichie uses these appeals in her talk, so the page will help you figure out how to put this kind of analysis into words in your essay.